New brands launch every week
The category is crowded — and getting louder by the day.
Who we serve · Brands
Make your brand impossible to ignore
In the fastest-growing sport in the world, attention is everything. We help paddle, apparel, and gear brands build awareness, win share of voice, and grow across DTC and retail.
If any of this sounds familiar…
Awareness isn't becoming sales
People know you exist, but it's not showing up in revenue.
Your channels don't talk
DTC, retail, social, and PR all pull in different directions.
You're competing on price
Without a strong brand, discounting becomes the only lever left.
What we do for brands
Brand strategy plus the full-funnel execution to make it the name people say first.
Brand strategy & positioning
A sharp, ownable position that stands out in a crowded market.
Awareness & share of voice
Full-funnel campaigns that make you the brand people name first.
Athlete & ambassador programs
Partnerships with the players and creators who move your audience.
Content & creative engine
A steady stream of on-brand content across every channel.
DTC + retail growth
Aligned demand generation across your owned and retail channels.
Social & community
Turn followers into a community that sells for you.
Specialized for your corner of the market
Category-specific playbooks for exactly what you make.
Emerging tech, seasoned hands
25 years of marketing playbooks, applied by a team that knows the sport from the inside.
Inside the sportWe work with brands, clubs and pros across the game, so we skip the learning curve.
25 years deepSenior strategy across search, social, paid & e-commerce.
Founder-led teamEric sets the strategy; specialists carry it out.
No long contractsMonth-to-month to start. We earn the relationship.
Questions, answered
Do you do brand strategy or just ads?
Both — strategy first, then the creative and media to bring it to life.
Can you help with athlete & ambassador deals?
Yes — sourcing, structuring, and activating the right partnerships.
We sell DTC and wholesale — can you handle both?
Yes. We align demand generation across every channel you sell in.
Let's build your brand
Tell us where you want to take the brand — we'll bring the strategy and the firepower.